Named after the town in which it began, Hoya was started by two brothers Shoichi and Shigeru Yamanaka. Originally called Toyo Optical Glass Manufacturing, the company grew and expanded to become the multinational Hoya Corporation.
Today, Hoya employs a multinational workforce of over 34,000 people and has more than 150 offices and subsidiaries around the world.
Hoya’s lenses are produced with the freeform surfacing. This treats the lens surface as a series of individual points, which Hoya engineers cut at pixel level along multiple axes. Such precision means that each lens can be optimised for every prescription. Hoya can even incorporate frame, fitting and wearing parameters into the lens calculation resulting in a highly personalised lens, every time.
Using cutting edge technology and the latest research, Hoya has created a lens; tailored to the exact parameters of your visual needs. With Nulux iDentity V+, each prescription is individually calculated and produced. This is achieved using point by point freeform calculation, and surfacing to improve optical acuity and visual sharpness over the entire lens.
Benefits include:
This lens makes it easier to use digital devices such as smartphones and computers. Designed with a slight plus progression towards the bottom of the lens, Nulux Active TrueForm stops the eye continually focusing and refocusing, reducing eyestrain and visual fatigue. Benefits of this lens are
This progressive lens is customised to your unique lifestyle, and each lens is adapted to take individual wearing parameters into account. Key benefits are:
Your eyes will probably have different prescriptions that possibly cause a vision imbalance. That’s where Hoyalux iD MyStyle V+ comes in. It’s the first progressive lens that balances the difference with an individualised lens design for each eye. Key benefits include:
Hoya’s indoor lenses are tailored for perfect and comfortable vision in a workplace environment. The lenses are designed to give the wearer optimal vision for near distance tasks such as reading a contract or viewing a computer monitor. Indoor lenses can provide knock-on benefits, as the ability to see in the workplace can affect your posture in tasks such as using a computer. This means using Hoya’s indoor lenses can reduce back pain and encourage relaxed posture, making you more productive at work.
These indoor lenses offer a clear and detailed vision for specific tasks, specialist hobbies or professions. The lens is available in three grades, depending on your needs.
Standard lenses are a good value for money, and the ideal choice for extensive computer work as they provide a wide depth of vision at near and intermediate distances. As well, their improved depth and width correction makes them a great alternative to traditional reading lenses.
Premium lenses are ideal for frequent computer users. Not only are the good for reading, but they are also effective office lenses that provide a natural switch from the computer screen to the general office environment.
Advanced lenses are customised for the specialist user using TrueForm Technology and come in three types.
Hoyalux iD WorkStyle V+ Space
Especially suitable for people performing activities where the focus is a little further than a computer screen. Provides crystal clear vision up close and sharp far vision to infinity.
The Hoyalux iD WorkStyle V+ lens provides benefits such as:
Hoyalux iD WorkStyle V+ Screen
Professions that require smooth, sharp depth and width vision from near distances up to 2 metres.
Hoyalux iD WorkStyle V+ Close
Perfect for people with specialist hobbies and professions that require high levels of precision and benefit from the widest possible field of vision at near distances.
Hoya understands the essential importance of driving to eyewear users. Their Enroute lens comes in both single vision and progressive designs and provides a host of benefits to motorists including:
This makes for a driving experience that is more relaxing, more comfortable and safer. Professionals such as van and lorry drivers can wear the Enroute Pro, in addition to the above benefits, has a contrast-enhancing filter and lens design that factors in driver vision and viewing distance to the dashboard. This promotes a natural, relaxed driving posture which is vital for long haul journeys where the driver must stay in peak condition.
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